After a highly-charged and often controversial political campaign, Donald Trump was sworn in as the 45th President of the United States on January 20, 2017. (This image is in the public domain. Source: Wikimedia Commons.)
Instructor(s)
Maria Vidart-Delgado
MIT Course Number
21A.506
As Taught In
Fall 2016
Level
Undergraduate
Course Description
Course Features
Educator Features
Course Description
This course examines the birth and international expansion of an American industry of political marketing. It focuses attention on the cultural processes, sociopolitical contexts and moral utopias that shape the practice of political marketing in the U.S. and in different countries. By looking at the debates and expert practices at the core of the business of politics, the course explores how the "universal" concept of democracy is interpreted and reworked through space and time, while examining how different cultural groups experimenting with political marketing understand the role of citizens in a democracy.
Other Versions
Other OCW Versions
OCW has published multiple versions of this subject. 